Ladbrokes as sponsor of the SPFL selected Ninetwo to work with them to help craft their advertising creative following previous work with the executives leading the activation campaigns. Throughout this wide ranging project Ninetwo supported on creative such as SPFL Launch campaign in conjunction with the national newspapers, producing the start of season Captains Photo Call collateral as well as supporting on print and digital design requirements throughout the season, in the form of the Weekly Social Show with guest stars discussing the week’s fantasy football.
SPFL Captains Season Launch
Ninetwo created all graphic work around the season launch, used across the national newspaper and online media outlets to mark the start of the season. Throughout the seasons, social show backdrops and banners were designed to support Ladbrokes’ sponsorship seasons with consistent and engaging graphic work on and offline.