Georgetown Wealth Management approached Ninetwo initially for a bespoke marketing brochure. With a brand audit and ideation session it was apparent that enhances to the roll out of the brand could be made. Within a highly regulated and competitive sector it was important to establish trust with prospects and customers alike. The rollout of a new brand colour palette, website, printed brochure, exhibition stand and video marketing was then devised in this vein.
Website
A bespoke WordPress website was designed and developed from scratch. Infographics, new photography, newsletters, email marketing capability, as well as a raft of client testimonial videos were used to paint a picture of why this family run business is so highly regarded in their sector. A new brand colour palette was developed to give them their own authoritative identity online and offline.
Printed Material
Every piece of printed material is thought out by Ninetwo to understand and deliver a story as a tangible medium for customers to engage with. Georgetown’s new bespoke style was rolled out across their brochure, diaries, exhibition marketing and printed giveaways. Gold digital foil finishes helping to build the alure.
Video Case Studies
Georgetown have a wealth of client’s, many of who were happy to speak candidly on camera about the journey they have been on. Documenting this, in a professional, sharp and engaging manor is paramount when the wider team at Ninetwo step behind the camera or on to video editing software a consistently branded end product is key.
